With their supple skin and unlined faces, the stars of today refuse to give in to the ageing process. Some admit to treatments like Botox, others deny it. But why do women in the public eye feel they cannot age - and what pressure does it put on the rest of us?
A couple of months ago, a photograph was hungrily circulated around gossip magazines and websites and, at a glance, you would have had trouble explaining why. It showed an ordinary-looking woman in her mid-40s, out shopping in California, her specs on, cardigan buttoned. The clue was in the picture of Madonna that ran beside it. Of course, Madonna isn't the only famous woman to look ageless. Over the past ten years, the public face of ageing seems to have changed completely and many of the world's most prominent women hardly seem to grow older at all.
It's not so much that they always look young, exactly, or that they have the tightly pulled skin of traditional facelifts. But they do look completely different to their non-famous peers. Where other women's lips recede, theirs stay plump. Where others have laughter lines, they remain undimpled. And when describing how they stay so taut, the explanation is generally this. They moisturise. They drink water. They work out. They eat well. They avoid the sun. They don't smoke...more: 
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